A reliable way to make people believe in falsehoods is frequent repetition, because familiarity is not easily distinguished from truth.

Psychologists
Daniel Kahneman
Israeli-American psychologist (1934-2024). With Amos Tversky founded the heuristics-and-biases program and prospect theory, won the 2002 Nobel in Economics, and popularized dual-process thought in Thinking Fast and Slow.
View this figure's profile
Daniel Kahneman's Other Quotes
Related Quotes
Emperor crowned by God, great and peace-bringing.
-- Frederick Barbarossa
Jupiter best and greatest, preserver of the empire.
-- Diocletian
The Fortunate.
-- Sulla
Nothing in life is as important as you think it is when you are thinking about it.
-- Daniel Kahneman
We can be blind to the obvious, and we are also blind to our blindness.
-- Daniel Kahneman
Heroes are ordinary people whose social actions are extraordinary. They act when others are passive. They give up their egocentrism for their socio-centrism.
-- Philip Zimbardo