I never dreamed about success. I worked for it.

Estée Lauder

Entrepreneurs

Estée Lauder

Born in 1908 in New York as the daughter of Hungarian immigrants, Estee Lauder started by selling skin cream formulated by her uncle and built a global luxury cosmetics empire. Her 'touch and feel' direct-selling approach and 'gift with purchase' strategy transformed department-store beauty counters. In 1998, Time magazine named her one of the twenty most influential business geniuses of the 20th century — the only woman on the list.

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Source: Estee: A Success Story (Estee Lauder自伝, 1985)Verified

Estée Lauder's Other Quotes

When you stop talking, you've lost your customer.

Telephone, telegraph, tell a woman.

I have never worked a day in my life without selling. If I believe in something, I sell it, and I sell it hard.

If you put it on, if you touch the customer, she's yours.

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