Don't tell people how to do things, tell them what to do and let them surprise you with their results.

Phil Knight

Entrepreneurs

Phil Knight

Born in 1938 in Oregon, Phil Knight conceived the idea of importing Japanese athletic shoes in his Stanford MBA thesis, then co-founded Blue Ribbon Sports with coach Bill Bowerman in 1964. Transitioning from Onitsuka Tiger distributor to proprietary brand, he built Nike into the world's largest sports-goods company through air-cushion technology and athlete marketing. His memoir Shoe Dog is regarded as a classic of entrepreneurial literature.

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