In investing, you get what you don't pay for.

Investors
John C. Bogle
Born in 1929, John Bogle founded Vanguard and launched the first index fund for individuals. The "father of index funds" championed low cost and diversification, challenging Wall Street and democratizing investing.
View this figure's profile
John C. Bogle's Other Quotes
The greatest enemy of a good plan is the dream of a perfect plan.
Time is your friend; impulse is your enemy.
The stock market is a giant distraction to the business of investing.
If you have trouble imagining a 20% loss in the stock market, you shouldn't be in stocks.
Don't look for the needle in the haystack. Just buy the haystack!
Related Quotes
Know what you own, and know why you own it.
-- Peter Lynch
Invest in what you know.
-- Peter Lynch
You can't predict. You can prepare.
-- Howard Marks
The most important thing is being attentive to cycles.
-- Howard Marks
The most important investment decision you will make is how to allocate your assets.
-- David F. Swensen
Investors should pay attention to what they own, not simply to the overall return of their portfolio.
-- David F. Swensen